<!--:es-->Spring Cleaning Fuels the Resale Revolution!
Booming Local Trend: Tired of Your Wardrobe?
Trade it in for Quick Cash or Clothes<!--:-->

Spring Cleaning Fuels the Resale Revolution! Booming Local Trend: Tired of Your Wardrobe? Trade it in for Quick Cash or Clothes

As more than 70 percent of U.S. households start spring cleaning, women here and throughout the country will trade in unwanted designer clothes and accessories for quick cash or a different wardrobe at trending upscale resale stores. It’s all part of a resale revolution that has even upscale shoppers wanting cash for their closet castoffs.

The Resale Revolution!

Why are resale stores booming to the tune of $12 billion a year? For busy Americans, selling unwanted stuff at garage sales is labor intensive, time consuming and frustrating because of all the haggling (The average garage sale item sells for just 85 cents.). Consignment stores make folks wait for payment until clothes sell – if they ever sell. The alternative? Upscale resale stores like Clothes Mentor, a national franchise with a store in our area, buys gently used designer women’s clothes and accessories for cash or store credit — right on the spot. Transactions typically take less than 20 minutes. Since the recession, resale retailers are growing at the rate of 7 percent a year with 15 percent of the U.S. population shopping in a resale store each year.

Spring Cleaning Closets – New Value in Old Clothes

“The resale market took off in the recession and continues to grow as women, even in high income brackets, maintain a ‘smart shopper’ mind-set. They feel guilty not wearing their more expensive clothes they have tired of so this is a way to get real value from their wardrobes,” says Chad Olson, Chief Operating Officer of NTY Franchising, the parent company of Clothes Mentor. “Plus, our local store owners get to know the regular customers, so they know who’s selling what and who wants to buy. It’s like having a personal buyer and shopper always looking out for you.”

Ursula Cleans Up After Cleaning Out Closet

Ursula Galanos has a passion for fashion so intense that many times she doesn’t even get the chance to wear everything she buys. To ensure those designer-brand clothes don’t go to waste, Ursula makes 7-8 trips per year to Clothes Mentor netting more than $1,000 annually on her re-sold items. “It’s not unusual for me to sell Clothes Mentor items that still have the tags on them! Every few months I’ll bring in another batch of clothes and walk out with some extra spending cash.”

We invite you to do a story in our local Clothes Mentor store. Possible angles:

Follow local women cleaning up at our store after cleaning out their closets

Compare costs of designer gently used clothes in our stores and the mall

Show how you can buy trending spring styles at great prices

Media contact:

Matt DeMargel: mdemargel@919marketing.com 919.459.8164

Clothes Mentor Tips for Turning Closet Clutter into Cash

If you’re not sure what to get rid of, use the six month rule: If you haven’t worn it in six months, let it go!

Upscale resale retailers want current fashion, so make sure your items have been in style in the past few years.

Items should be free of wear, tear and stains.

Cleanliness counts, so wash your clothes before attempting to sell them.

Save time on the transaction: Many resale stores require a valid ID to get started, so bring it along. Also, have an idea if you want cash or credit toward a purchase in the store.

Spring Cleaning Statistics

72 percent of households spring clean every year. (American Cleaning Institute, 2013 survey)

71 percent pay special attention to clothes, drawers and closets. (American Cleaning Institute, 2013 survey)

76 percent prioritize the bedroom in their spring cleaning efforts, more than any other room. (American Cleaning Institute, 2013 survey)

The Resale Revolution!

According to America’s Research Group, a consumer research firm, about 12 to 15 percent of Americans will shop in a resale shop this year.

The same research group attributes most of the growth in resale to young shoppers, often burdened with student debt and a recently poor job market, who want to make a statement with their style without breaking the bank.

Clothing generates 31.8 percent of resale industry revenue according to IBIS World.

The Association of Resale Professionals approximates a 7 percent growth in resale stores year after year.

According to First Research, resale stores will boast an estimated annual revenue approaching $12 billion this year.